Breaking: Nebraska Center Alexis Markowski Secures Multi-Year $8.5M NIL Extension and Memorabilia Deal with America, Donates 30% to Nebraska Cornhuskers Basketball Program
In a groundbreaking development for collegiate athletics, Nebraska womenโs basketball star Alexis Markowski has secured a monumental Name, Image, and Likeness (NIL) deal reportedly worth $8.5 million over multiple years, sources confirmed Tuesday. The contract, one of the most lucrative in women’s college basketball history, includes a wide-ranging memorabilia and marketing partnership with the brand America Memorabilia Co., and reflects Markowskiโs rising status as a national icon in college sports.
The Lincoln native and 6-foot-3 center, known for her dominant post presence and fierce leadership, is coming off a breakout season that saw her earn All-Big Ten First Team honors and lead Nebraska to its deepest NCAA tournament run in over a decade. Her performance, both on and off the court, caught the attention of major brands, but it was America Memorabilia that sealed the deal with a multi-faceted NIL agreement that includes merchandise, fan experiences, and co-branded content.
What sets this deal apart isnโt just the dollar amountโbut Markowskiโs commitment to giving back. In an unprecedented move, the junior center has pledged 30% of her NIL earningsโapproximately $2.55 millionโto support the Nebraska Cornhuskers Womenโs Basketball Program. The funds will help enhance training facilities, support staff, and scholarship opportunities for future players.
โNebraska made me who I am. This is about paying it forward, making sure the next generation of Huskers has even more resources to succeed,โ Markowski said in a statement released Tuesday morning.
The NIL contract includes provisions for a signature memorabilia line, including limited-edition jerseys, signed basketballs, and a collectible series of trading cards to be distributed nationwide. Markowski will also be featured in a new ad campaign highlighting women in sports leadership, set to launch this summer.
Nebraska head coach Amy Williams praised the move as โa landmark moment not just for Alexis, but for womenโs college basketball as a whole,โ emphasizing how Markowskiโs generosity will leave โa legacy far beyond the hardwood.โ
Markowskiโs extension and philanthropic initiative highlight the evolving landscape of college athletics, where athletes now navigate the intersection of competition, branding, and community impact.
With her future secured, her team inspired, and a state rallying behind her, Alexis Markowski is not just playing the gameโsheโs changing it.