GREAT NEWS: BYU Cougars Men’s Basketball Star Guard Egor Demin Stuns NCAA World, Rejects $5.4 Million NIL Offer to Stay in Provo
In a stunning twist that’s shaking the foundations of college basketball, BYU Cougars star guard Egor Demin has turned down a jaw-dropping $5.4 million NIL (Name, Image, and Likeness) offer from SEC powerhouses Auburn and Alabama. The 6’9” phenom from Russia has officially announced he will stay with the Cougars for the upcoming season, a move that signals more than just loyalty—it’s a statement.
Sources close to Demin say the decision wasn’t about money, but legacy. “Egor believes in what we’re building here,” BYU’s newly hired head coach Kevin Young said in a press conference Friday morning. “When he told me he was staying, I told him this: You’re not just going to be a player here—you’re going to be the face of this program.”
The offer from Auburn was reported to include luxury perks, massive marketing opportunities, and guaranteed national exposure. Yet Demin, who averaged 14.6 points, 7.3 rebounds, and 5.2 assists per game last season, chose faith, team chemistry, and the promise of a future NBA system under Coach Young.
Kevin Young, known for his player development during his NBA stint with the Phoenix Suns, has promised to build the offense around Demin. “I’m going to make him the most NBA-ready guard in college basketball,” Young said. “He’s already elite. We’re going to take it even further.”
Fans erupted across Provo, flooding social media with celebrations and praise for Demin’s loyalty. With the Cougars entering a new era under Coach Young and now securing their rising star, BYU is suddenly a team to watch in the national conversation.
In a world dominated by NIL deals and transfer drama, Egor Demin’s bold move just may redefine what college basketball is all about.